How to remove Shopify as the primary data source in a Meta catalog | Marpipe Knowledge Base

How to remove Shopify as the primary data source in a Meta catalog

Remove the Shopify direct integration and replace it with a normal output feed to prevent errors with Meta data sources.

Written by Pierce Porterfield
Updated this week

If your Meta catalog is connected through Shopify's built-in Facebook & Instagram sales channel, that integration owns your catalog's data. It controls the product info Meta receives — and, importantly, it controls your country and language overrides.

This can cause data priority errors: the Shopify integration and Marpipe end up competing to update the same catalog, and the integration can overwrite Marpipe's changes between sync cycles. It also blocks you from uploading country and language override feeds through Marpipe.

We recommend using a Marpipe output feed as your catalog's primary data source instead. This gives Marpipe clear ownership of the catalog, prevents the priority conflicts, and unlocks country and language override feeds.

This article walks you through making the switch.

Before You Start

You'll need:

Heads up: This process changes what controls your live catalog. We recommend doing it during a low-traffic window and confirming your Marpipe output feed is complete and correct before you begin.

Step 1: Remove the Facebook & Instagram Channel in Shopify

This releases Shopify's ownership of your catalog data so Marpipe can take over.

  1. Log in to your Shopify account
  2. Go to Products
  3. Select all products — check the box in the header row, then click Select all products if prompted (so you catch every product, not just the current page)
  4. Click the ••• (three dots) button in the bulk-action bar
  5. Choose Exclude from sales channels
  6. Select Facebook & Instagram, then confirm

Once this finishes, Shopify will stop pushing these products to your Meta catalog, freeing it up for Marpipe.

Note: Make sure you apply this to all products, not just the ones visible on the first page. Any product left in the Facebook & Instagram channel can continue to create sync conflicts.

Step 2: Turn Off the Shopify Redirect in Meta (If Needed)

In some catalogs, Meta redirects all catalog edits back to Shopify. While that setting is on, the scheduled-feed upload options won't appear in your data sources.

  1. Open your catalog in Meta Commerce Manager
  2. Go to Catalog → Settings (or Data Sources)
  3. Look for an option that redirects catalog edits to Shopify and turn it off

Once this is off, the option to add a scheduled feed as a data source will become available.

Tip: If you already see scheduled-feed / data-feed upload options in your catalog's data sources, you can skip this step.

Step 3: Add Your Marpipe Output Feed as a Scheduled Feed

Now you'll connect your Marpipe output feed as the catalog's primary source.

  1. In Marpipe, open the output feed you want to use as your primary source and copy its feed URL
  2. In Meta Commerce Manager, go to your catalog's Data Sources
  3. Choose to add a scheduled feed (also called a data feed)
  4. Paste your Marpipe output feed URL
  5. Set an upload schedule and save

Meta will pull your product data from Marpipe going forward. Your Marpipe output feed is now the primary source for the catalog.

Step 4: Add Your Country and Language Override Feeds

With Marpipe owning the catalog, you can now add override feeds.

Head back to Marpipe and upload your country and language override feeds as usual. These will now flow through to Meta without being overwritten by the Shopify integration.

Reminder: Images appear only in the language override feed.

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